Salon Website Builder: My Favorite 5 Picks For 2023

An organization can’t function without a website. A business such as a salon has unique requirements that can be met by many programs. You might wonder what your best options are when choosing a salon website builder.

Fortunately, there are several quality site builders in this niche to choose from. Knowing the top services will help you select the right solution for your particular requirements.

In this article, we’ll discuss some features that salon-focused page builders should have. We’ll compare five of the best options on the market today, plus a bonus suggestion. Let’s begin!

Website builders for salons: what to look for

Website builders are plentiful and offer a variety of quality features. However, many of them are geared towards blogging and general business needs. The needs of salons are different. In this case, there are a few features you might want to take into account when selecting a site builder.

Perhaps you should check out the booking options offered by a website builder. You should put up your contact information on your site, but a booking page will make it easier for customers to reach you.

Additionally, you should also consider the design capabilities of any potential solution. A salon’s reputation can be greatly affected by its online presence because it helps others improve their looks. Trendy designs reflect taste and professionalism.

Last but not least, you’ll want to select a tool for building salon websites that can display your brand’s personality. The goal of some tools is to make the process simple, but the result is an identical website to any competitor. It is therefore advisable to choose a company that allows you to stand out easily from the crowd.

Here are the top four salon websites for 2022 (the best four options)

Let’s look at some of the best options available now that you know what to look for. All of these services are smart choices, but each has its own unique features and benefits.

1. Square Online

Salon Website Builder square up

The Square Online website builder is geared towards eCommerce. Therefore, the program helps you accept payments, develop a brand, and rank higher in search engines.

Its design capabilities make it a desirable option for salons. Templates are predetermined sections you can drag content into so that you can choose the template that best suits your needs.

This might limit your creativity to a point, but it also speeds up and simplifies the process. The templates are also mobile-friendly. Square Online will handle everything else. You need only fill out your information.

⚙️ Features:

  • You can use this module to accept online bookings through a built-in scheduling module that is easy to set up
  • You can run your business without coding, saving time and energy
  • Display your results on Instagram easily to attract customers

💵 Pricing: 

The prices are also attractive for this service. You can create an impressive website for free with Square Online. It is important to note, however, that you need the $12 monthly plan or higher to remove Square branding.

2. Squarespace

Beauty businesses often place a high priority on attractive design. Squarespace may be the right builder for you if you want your website to reflect this value. Aesthetics are at the core of this program.

Therefore, the designs are striking. Among our local business templates, you can find niche salon options as well as a whole section dedicated to local businesses. We offer high-quality templates that have been designed by professionals.

⚙️ Features:

  • The option to choose between a pre-built editor and a more flexible ‘from scratch’ method
  • Templates that feature images of spa services, photos, or other visual media
  • Scheduling an appointment online with an online scheduling module
  • There are two payment options to suit your needs: eCommerce and standard

Squarespace is somewhere in the middle when it comes to ease of use. Pre-made templates make things easier. Nevertheless, it has a clunky interface. Although there is a slight learning curve, the real-time preview can be a real asset.

You can read our Squarespace tutorial to find out more about how it works.

💵 Pricing: 

If you’re interested in Squarespace, monthly plans start at $12. You’ll pay $18 per month for a business-oriented builder. An eCommerce solution costs $26 per month.

3. Wix

It is now possible to build a website without much niche knowledge thanks to technology. You can still choose Wix if you prefer more complex features.

From the standpoint of design capabilities. There are plenty of templates specifically designed for salons on Wix. Our niche-specific designs include nail salon starter kits, eyelash bars, and makeup services. In this way, you may find that it takes less time to get your desired look.

Its technical capabilities enable these designs to be easily customized. Make basic changes or add your favorite font by tweaking the basics. As a result, Wix is a good choice when it comes to designing a complex website.

⚙️ Features:

  • The ability to integrate non-native reservation software and built-in booking widgets
  • How to use email marketing to boost your salon’s revenue
  • Easily display high-quality photos in a simple gallery module

In addition, these features are easily accessible. You might need a little time to become familiar with the layout, but in general it’s very intuitive. We recommend, however, that you carefully consider your first choice since switching templates can be tedious for some users.

💵 Pricing: 

Pricing starts at $14 per month for this salon website builder. Additional features increase the price. Finally, if you wish to accept online payments, you will need to pay at least $23 per month.

4. uKit

uKit Website Builder for Business

Starting a salon isn’t cheap. This doesn’t mean that powerful features have to be sacrificed. It’s easy to incorporate design into your eCommerce plan with uKit, which has premade salon templates.

If you have an existing social media account, you can also generate a website using uKit. By having a Facebook page for your salon, you can make sure that all the hard work doesn’t go to waste.

⚙️ Features:

  • It’s easy to sell beauty services with a pre-built eCommerce widget
  • Reduce the number of promotion tools you need by using a native photo/video editor
  • Both options can keep your branding cohesive, whether you choose a new domain or an existing one

uKit is not too complicated when it comes to usability. There are many reasons for this, including the fact that it’s a no-frills site builder without many complicated options. Nevertheless, there is no doubt that the wide variety of widgets keep the salon dynamic.

💵 Pricing: 

If you offer beauty on a budget, you’ll appreciate the pricing options. You’ll only pay $5 a month for the cheapest plan. You will also be able to sell salon services through the site if you upgrade to a $12 monthly plan.

5. WordPress


Salon websites can’t be built with WordPress. A CMS is a full-featured content management system (CMS). Due to this, you will need to do more upfront work in finding a web host and launching your site. Its powerful features are nevertheless worth noting.

There are many unique themes available for WordPress. With this in mind, you can find the perfect template for your salon from a huge selection of options. Salon and spa templates are available in the Neve theme, for example. Furthermore, since all the software is open-source, you can modify each and every element.

⚙️ Features:

  • We offer full access to the code of your website, which is ideal for your salon website if you need something that a traditional website builder can’t accomplish
  • Add features such as an appointment booking system via a plugin, via a premade extension.
  • You maintain full control over the content of your site because there is no middleman between you and it

A salon website builder is far easier than WordPress. Therefore, if you are not interested in an educational experience, this may not be the right choice for you. Even so, the extensive customizability is something to consider.

💵 Pricing: 

You can download WordPress for free. It’s important to remember that you’ll also need a web host. A premium theme or plugin will probably cost money as well.

Create your salon website today

A website will definitely be necessary if you intend to market your beauty services comprehensively. Although choosing the right salon website builder can be challenging, you can start here. If you focus on a few key features, you can narrow down your choices quite easily.

You can find plenty of guidance and quality with Wix if you’re looking for a quality solution. A stunning website for your business can easily be created using this software, without the need for technical expertise. Additionally, you will still be able to add more advanced features to your site.

Aishwar Babber

Aishwar Babber is a passionate blogger and a digital marketer. He loves to talk and blog about the latest tech and gadgets, which motivates him to run GizmoBase. He is currently practicing his digital marketing, SEO, and SMO expertise as a full-time marketer on various projects. He is an active investor in AffiliateBay.

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