Guy Kawaski Quotes: 102 Favourite Quotes Of All Time

Are you inspired by Guy Kawaski? Do you want to see some of his best quotes? Well, here they are. Check out our handpicked and the most inspirational quotes by Guy Kawaski. Happy Reading!

A Few Words About Guy Kawasaki

Guy Kawasaki is a marketing expert, author, and venture investor based in Silicon Valley. In 1984, he was one of the first Apple workers in charge of marketing the Macintosh computer line. The following are fifteen Guy Kawasaki quotes to motivate you and assist you in growing your company.

Guy Kawasaki, a former Apple chief evangelist, author, and Silicon Valley venture investor, is credited with popularizing the term ‘evangelist’ via his promotion of the Macintosh computer.

He has also served as an adviser to prominent firms such as Google and Microsoft.

Guy Kawasaki also served on the board of trustees of the ‘Wikimedia Foundation,’ a non-profit organization affiliated with Wikipedia, from March 2015 until December 2016. He has also communicated his ideas, views, and opinions on a variety of themes via his books, including The Macintosh Way (1990), The Art of the Start (2004), and Wise Guy (2006). (2019).

And when it comes to entrepreneurship, Guy Kawasaki is a world-renowned authority. Apart from producing several best-selling books, Guy Kawasaki also created ‘The Essential Guide to Entrepreneurship by Guy Kawasaki,’ an online course for Udemy that contains some important tips for entrepreneurs. Among the subjects covered are the dos and don’ts of entrepreneurship, how to craft an effective pitch, and tactics for turbocharging your marketing.

Some of the Best Quotes by Guy Kawasaki

Guy Kawaski motivational Quotes

#1. People are forgiving of v 1.0 of a product if it’s truly innovative and useful. Then you can get away with a lot. But if you’re merely marginally improving the status quo, then you better be rock solid. – Author: Guy Kawasaki

#2. Everything you want is cheap or free. If you went to a venture capitalist and said: “I need money to buy tools.” You flunked the IQ test, I mean every tool that you need is free! – Author: Guy Kawasaki

#3. Disorganization is the enemy of good writing. – Author: Guy Kawasaki

#4. People are free or cheap. Marketing: using Twitter or blogs. Cheap or free. Infrastructure: call up Amazon, call up Rackspace, terabytes of data in the clouds, thousand dollars, two thousand dollars. – Author: Guy Kawasaki

#5. Entrepreneurship is not for everyone. – Author: Guy Kawasaki

#6. The most powerful way to convince the interviewer that you can do the job is to show how much you already know about the industry, the company, and the products/services of the company. In other words, enchant the interviewer with how much you already know. – Author: Guy Kawasaki

#7. The hard part is implementing the decision, not making it. – Author: Guy Kawasaki

#8. I think that no one, or very few, are born as good presenters. It’s a skill that you learn. – Author: Guy Kawasaki

#9. When you give people too many choices it makes them hesitate and not buy stuff. – Author: Guy Kawasaki

#10. If you want to make a good first impression, smile at people. What does it cost to smile? Nothing. What does it cost not to smile? Everything, if not smiling prevents you from enchanting people. – Author: Guy Kawasaki

#11. Inoculate yourself from dangerous bozos. – Author: Guy Kawasaki

#12. The higher you go in many big companies, the thinner the oxygen; and the thinner the oxygen, the more difficult it is to support intelligent life. Thus, the middles and bottoms of organizations contain most of the intelligence, and intelligence is necessary to appreciate innovative products. – Author: Guy Kawasaki

#13. At the end of my life, is it better to say that I empowered people to make great stuff, or that I died with a net worth of $10 billion? Obviously I’m picking the former, although I would not mind both. – Author: Guy Kawasaki

#14. The wisest course of action is to take your best shot with a prototype, immediately get it to market, and iterate quickly. If you wait for ideal circumstances in which you have all the information you need (which is impossible), the market will pass you by. – Author: Guy Kawasaki

#15. If you have to put someone on a pedestal, put teachers. They are society’s heroes. – Author: Guy Kawasaki

#16. Provide good content and you’ll earn the right to promote your product. – Author: Guy Kawasaki

#17. An MBA is a great degree for career paths like investment banking, finance, consulting, and large companies. An MBA is not necessarily the right path for starting a tech company. You should be building a prototype, not getting an MBA in that case. – Author: Guy Kawasaki

#18. I would like my kids to inherit a world where people succeed because of merit and hard work, not entitlement, and where people accept others for what they are and not try to change them. – Author: Guy Kawasaki

#19. The two most important things about people on a revolutionary team are their ability and passion. Their educational level or work experience is meaningless

most of the engineers who did ground-breaking work of the Macintosh design didn’t even graduate from college. – Author: Guy Kawasaki

#20. The A-listers and the A+ listers, are reporting the news, they’re not making it. – Author: Guy Kawasaki

#21. Entrepreneur is not a job title. It is a state of mind of people who want to alter the future. – Author: Guy Kawasaki

#22. Looking back on my own career, I’ve come to the conclusion that too much money is worse than too little. – Author: Guy Kawasaki

#23. ‘Branding’ has taken on too much of a role as a specialized craft performed by voodoo artists. – Author: Guy Kawasaki

#24. Customers can tell you how to evolve a product, but they can’t show you how to make a leap. – Author: Guy Kawasaki

#25. A good idea is about ten percent and implementation and hard work, and luck is 90 percent. – Author: Guy Kawasaki

#26. Every social media post should have a beautiful graphic. If there are two identical stories, the one with the beautiful graphic will always win. – Author: Guy Kawasaki

#27. Greatness is won, not awarded. – Author: Guy Kawasaki

#28. There is no such thing as a vanilla term sheet. If term sheets are ice cream, the most common flavor is Rocky Road. – Author: Guy Kawasaki

#29. Frequently, crashes are followed with a message like ‘ID 02’. ‘ID’ is an abbreviation for idiosyncrasy and the number that follows indicates how many more months of testing the product should have had. – Author: Guy Kawasaki

#30. The greater the difficulty of the change, the greater the need for enchantment. Factors that cause friction include expense, risk, and “politics.” If a change is a big deal, then it’s a big deal to make it happen. – Author: Guy Kawasaki

#31. Enchantment can be done with writing but I think enchantment is basically a prospective or an operating system for life. That you can enchant a person who is assigning your airplane seat, your hotel room, your waiter, your waitress. – Author: Guy Kawasaki

#32. You have to sit by the side of a river a very long time before a roast duck will fly into your mouth. – Author: Guy Kawasaki

#33. The jewelry business is a very, very tough business – tougher than the computer business. You truly have to understand how to take care of your customers. – Author: Guy Kawasaki

#34. The good news about entrepreneurship is that your fate is in your hands. The bad news is that your fate is in your hands! – Author: Guy Kawasaki

#35. How fast you are moving is more important than where you are. – Author: Guy Kawasaki

#36. My secret passion is motorbikes. I want a Kawasaki Ninja. – Author: Petra Nemcova

#37. The right algorithm is to put off seeking funds for as long as physically possible. And in an ideal world, a startup would never have to seek funds at all. – Author: Guy Kawasaki

#38. Meaning is not creating a cool place to work with free food, Ping-Pong, volleyball, and dogs. Meaning is making the world a better place. – Author: Guy Kawasaki

#39. Luck favors the people who are willing to grind it out. – Author: Guy Kawasaki

#40. If you make money, you might not make meaning. – Author: Guy Kawasaki

#41. Someone once said that death is God’s way of telling you to slow down. I do enjoy what I do, and the secret of my success is the willingness to grind work out. – Author: Guy Kawasaki

#42. The angels started singing, the clouds parted, it was a religious experience. I’ve never had the same reaction to a product, not in 25 years. – Author: Guy Kawasaki

#43. Ambitious failure, magnificent failure, is a very good thing. – Author: Guy Kawasaki

#44. The most powerful sign is that your work no longer enchants you – it’s not deep, delightful, and mutually satisfying. When this happens, it may be time to look for new challenges. – Author: Guy Kawasaki

#45. My books are always tactical, bullet lists, this is what you need to do because I’m trying to appeal to people who are trying to change the world and they need checklists. – Author: Guy Kawasaki

#46. I’m a lousy predictor of the future. – Author: Guy Kawasaki

#47. The best reason to start an organization is to make meaning; to create a product or service to make the world a better place. – Author: Guy Kawasaki

#48. Facebook is for people, Twitter is for perspective, Google+ is for passion, LinkedIn is for pimping – Author: Guy Kawasaki

#49. If you start out to solely make money, you will attract the wrong kind of employees. – Author: Guy Kawasaki

#50. The beauty of Goodreads is that you know you’re sowing in a field where everyone, by definition and self-selection, loves to read. – Author: Guy Kawasaki

#51. The mark of a good conversationalist is not that you can talk a lot. The mark is that you can get others to talk a lot. Thus, good schmoozer’s are good listeners, not good talkers. – Author: Guy Kawasaki

#52. The root of great companies is make meaning vs. make money. – Author: Guy Kawasaki

#53. Reality is going kick your ass so far that not even Google will find you. The – Author: Guy Kawasaki

#54. While we’re living, we need to get over ourselves and accept others if we want to enchant people. – Author: Guy Kawasaki

#55. The man who does not read good books has no advantage over the man who can’t read them. MARK TWAIN – Author: Guy Kawasaki

#56. People who earn the label “creative” are really just people who come up with more combinations of ideas, find interesting ones faster, and are willing to try them out. The problem is that most schools and organizations train us out of those habits. – Author: Guy Kawasaki

#57. If you make meaning, you’ll make money. – Author: Guy Kawasaki

#58. You need to save some mental, physical, and emotional resources for enhancing your product after you ship. A revolution is a triathlon, not a hundred-yard dash-it requires long distance stamina and multiple skills such as creating, churning, and evangelizing. – Author: Guy Kawasaki

#59. Peg and I are in the trenches of social media, not in a “war room” back at headquarters. We acquired our knowledge though experimentation and diligence, not pontification, sophistry, and conference attendance. – Author: Guy Kawasaki

#60. The biggest daily challenge of social media is finding enough content to share. We call this “feeding the Content Monster.” There are two ways to do this: content creation and content curation. – Author: Guy Kawasaki

#61. It’s easy to say that entrepreneurs will create jobs and big companies will create unemployment, but this is simplistic. The real question is who will innovate. – Author: Guy Kawasaki

#62. You really can’t spend money on social media unless you really try. Social media is really more about effort than expense. – Author: Guy Kawasaki

#63. To say that Windows 95 is just like the Mac is like finding a potato in the shape of Jesus and thinking you have witnessed the second coming – Author: Guy Kawasaki

#64. An editor who is a mentor, advisor, and psychiatrist. Don’t kid yourself-a good editor will make your book better. – Author: Guy Kawasaki

#65. When you enchant people, your goal is not to make money from them or to get them to do what you want, but to fill them with great delight. – Author: Guy Kawasaki

#66. Remember that nobodies are the new somebodies. – Author: Guy Kawasaki

#67. Learning by anecdote is risky, but waiting for scientific proof is too. – Author: Guy Kawasaki

#68. Social media allows me to pick my times for social interaction. – Author: Guy Kawasaki

#69. The desire to change the world is a tremendous advantage as you travel down the difficult path ahead because focusing on a lofty goal is more energizing and attracts more talent than simply making a buck. – Author: Guy Kawasaki

#70. A successful self-publisher must fill three roles: Author, Publisher, and Entrepreneur – or APE. – Author: Guy Kawasaki

#71. Guy Kawasaki, “The essence of evangelism is to passionately show people how you can make history together. Evangelism – Author: Carmine Gallo

#72. Writing a book isn’t an easy process nor is it always enjoyable, but it is one of life’s most satisfying achievements. – Author: Guy Kawasaki

#73. The companies that are successful, they start out to make meaning, not to make money. – Author: Guy Kawasaki

#74. I don’t take myself that seriously. I’m a pragmatist. – Author: Guy Kawasaki

#75. I do have a peripatetic and active intellectual curiosity. – Author: Guy Kawasaki

#76. Defy the crowd. The crowd isn’t always wise. It can also lead you down a path of silliness, sub-optimal choices, and downright destruction. Enchantment is as necessary for people to diverge from a crowd as it is to get people to join one. – Author: Guy Kawasaki

#77. The purpose of a pitch is to stimulate interest, not to close a deal. – Author: Guy Kawasaki 

#78. Inertia. Guy’s law of enchantment: People at rest will remain at rest, and people in motion will keep moving in the same direction unless an outside enchanter acts upon them. – Author: Guy Kawasaki

#79. Most venture capitalists won’t read a business plan unless the entrepreneur is introduced to them by a contact. – Author: Guy Kawasaki

#80. A magnificent cause can overcome a prickly personality, but your ability to enchant people increases if they like you, so you should aspire to both. You’ll know that you’re likeable when you can communicate freely, casually, and comfortably with people. – Author: Guy Kawasaki

#81. Twitter, Facebook, Google + are the trifecta of marketing for authors (and bloggers). – Author: Guy Kawasaki

#82. I don’t think Steve Jobs nauseated people when talking about how great Apple stuff was. The reason why he didn’t nauseate people is because it was true. The start of all great marketing is to have a great product. – Author: Guy Kawasaki

#83. Writing is the starting point from which all goodness (and crappiness) flows. – Author: Guy Kawasaki

#84. For me, while writing I am an engineer, so if I decide to change the format, I want to add a section, to move a section, reorganize the section, anything I want to do, I just boot words, and I do what I want to do. So, I feel completely empowered when I’m a writer. – Author: Guy Kawasaki

#85. Just be nice, take genuine interest in the people you meet, and keep in touch with people you like. This will create a group of people who are invested in helping you because they know you and appreciate you. – Author: Guy Kawasaki

#86. There are two ways to approach the application process: trying to hit a home run by getting an immediate ‘Yes, here’s an offer’ or trying not to be eliminated. I recommend the second approach. – Author: Guy Kawasaki

#87. Entrepreneurship is about doing, not learning to do. – Author: Guy Kawasaki

#88. Create something, sell it, make it better, sell it some more and then create something that obsoletes what you used to make. – Author: Guy Kawasaki

#89. Good blurbs are short, sweet, and limited to six. They answer the question Why should I buy this book? – Author: Guy Kawasaki

#90. There was no “decision” per se to re-position myself. I simply decided that I wanted to write a book that would help people influence others. – Author: Guy Kawasaki

#91. Good enough is good enough. There is time for refinement later. It’s not how great you start – it’s how great you end up. – Author: Guy Kawasaki

#92. Better to fail at doing the right thing than to succeed at doing the wrong thing. – Author: Guy Kawasaki

#93. It’s a very valuable skill to succeed in life whether you work for a startup or a Fortune 500 company. – Author: Guy Kawasaki

#94. As communicators and marketers, people are so accustomed to thinking from the ‘top down.’ Finding the great analyst or the famous journalist who will endorse what you do and tell the rest of the world to go and buy your product. – Author: Guy Kawasaki

#95. High achievers tend to have major weaknesses. People without major weaknesses tend to be mediocre. – Author: Guy Kawasaki

#96. If you provide enough value, then you earn the right to promote your company in order to recruit new customers. The key is to always provide value. – Author: Guy Kawasaki

#97. Ideas are easy. Implementation is hard. – Author: Guy Kawasaki

#98. Innovation often originates outside existing organizations, in part because successful organizations acquire a commitment to the status quo and a resistance to ideas that might change it. – Author: Guy Kawasaki

#99. The higher you go in a company, the less oxygen there is, so supporting

intelligent life becomes difficult. – Author: Guy Kawasaki

#100. A company should search for every instance of the use of its name and zoom in when there are issues – both good and bad. – Author: Guy Kawasaki

#101. Simple and to the point is always the best way to get your point across. – Author: Guy Kawaski

#102. “Sales fixes everything.” – Author: Guy Kawaski

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Am sure you are inspired now. Of course, you are so much inspired by Guy Kawaski. Please let me know in the comment section if I missed some really good quotes by Guy Kawaski here.

Aishwar Babber

Aishwar Babber is a passionate blogger and a digital marketer. He loves to talk and blog about the latest tech and gadgets, which motivates him to run GizmoBase. He is currently practicing his digital marketing, SEO, and SMO expertise as a full-time marketer on various projects. He is an active investor in AffiliateBay and a director in ImageStation.

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