SamCart vs ThriveCart | Which is the Best Checkout Page Builder In 2023?

You might have spent a lot of time on choosing the right eCommerce platform for your business. But, are you sure that it is the best fit?

The two most popular platforms in this industry are SamCart and ThriveCart. Both of them offer similar features with slight differences. Here’s what we found out about these tools when we compared them side by side…

First thing first, both SamCart and ThriveCart will help you build an online store quickly without any coding knowledge or technical expertise required. They provide drag & drop features to customize your site as per your requirements using their simple admin panel interface.

However, there are some noteworthy differences between these two platforms which makes choosing one over the other difficult at times… Let’s check them out!


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Pricing $49/month $495/lifetime
Best for

Influencers, Entrepreneurs, Course Creators, Authors, Non-Profits, Amazon Sellers and Product Inventors

Sell your digital and physical products, market your services, and much more

  • Free trial
  • Live and Recorded Demos
  • Automation Tool
  • Free trial
  • Beginner Assistant
  • Automation Tool
  • Numerous third-party integrations
  • Wide Range of Templates
  • Free Trial
  • Lifetime Payment
  • Integration with Apple pay and GPay
  • Stellar Service
  • No integration with Google Pay and Apple pay
  • Still a Newbie
Ease of Use

User-Friendly Interface and templates as well as tutorials are easy to start off.

Full package to grow your sales Right from creating a product page to creating up-sells and down-sells all can be done with ThriveCart very easily.

Value For Money

Monthly pricing plans are worth it and comes with all the bells and whistles.

Lifetime deal and offers are amazing when it comes to the newbies.

Customer Support

Stellar Customer support with live tutorials, demos and documentation.

Cognizant Customer Support and amazing documentaion along with tutorials.

Check out Check out

If You are looking to know more about Samcart then check out our detailed Samcart Review

There are many businesses, especially small ones that waste their curtail time, one tool, and software which leads them nowhere. This sometimes also leads to decrement in their website’s performance.

Bottom Line Upfront: SamCart is a software that can help you in promoting and taking payments for physical products, digital products, subscriptions, and services to your customer. But ThriveCart’s features go way beyond just taking payments and that is why it is better than SamCart. Start using ThriveCart to see the difference or choose SamCart to get better offers.

One major thing required for every business is to optimize their sales funnel. Now this with the right tools in hand can be a piece of cake

Both tools are great. But there is always a winner! This SamCart VS ThriveCart article will tell you which tool out of the two is better for your business.

SamCart vs ThriveCart 2023 | Overview


SamCart Overview

SamCart works in three simple steps.

  • Display your product

SamCart provides you with various themes and templates to build your product pages and helps you optimize them. With their unique and attractive templates, you can convert your visitors into customers

  • Page Promotion

SamCart will help you out in promoting your product as well. Promoting a product is very important but do you know what is more important? Promoting your products to the right audience. With SamCart you can promote your products on social media, paid ad platforms, your blog page, and also via email.

  • Sales boosting

SamCart has many features that help you boost your sales, like a one-page system, this helps your page look more attractive. With Samcart’s analytics power you can track all your audience in detail as well.

Also Read: Looking to manage your Amazon FBS business? check out the Helium 10 Review and find if its worth..


ThriveCart comes with a full package to grow your sales Right from creating a product page to creating up-sells and down-sells all can be done with ThriveCart very easily.

Thrivecart Overview

The integrations of third-party tools with ThriveCart allow you to do anything you want for your business website. These integrations help you in revenue growth.

Like SamCart, ThriveCart also has many templates and themes to choose from and make an optimized product landing page for your customers.

Let us have a look at all the features which SamCart and ThriveCart can provide business, big or small.

SamCart vs ThriveCart


Drag and Drop icons, header, spaces, and many other elements into your product page and make it look stylish and attractive. You will never need coding for building a product page for your website with SamCart.

Samcart Page Builder

SamCart’s pre-designed templates are unique and beautiful. You do not need to build your page from scratch, just select the template you like from SamCart’s collection, choose a theme for your page and add the product and its details by just dragging and dropping. Your page will be ready in no time.

There is no limitation on the number of products you want to sell with SamCart.

You can add any number of products on one page yet the quality of your page will be great, i.e. there will be no slow loading issues with even hundreds of products on one page.

When you are selling your products worldwide, the product page needs to be localized. Localization leads to personalization and better user experience.

With SamCart, you can localize your page for every country separately and also localize the currency to give them a better idea of pricing.

You can integrate your payment options with Digital Wallet apps like google pay and apple pay as well. This will provide your users ease of payment while checking out.


The templates in ThriveCart and not so different from SamCart, both have beautifully designed templates.

The Drag and Drop features are also available in ThriveCart.

The difference lies in the user-friendliness of the platform. ThriveCart is more user-friendly when compared to SamCart.

ThriveCart templates are designed to help you with your lead generation and sales increment.

The ThriveCart templates are compatible with any device. This is a very important feature, as most people have now switched to using mobile phones instead of shopping via desktops.

Even Google emphasizes for mobile-first indexing. With ThriveCart templates, you do not need to worry about the mobile-friendliness of your website.

When we compare the page creation time taken by ThriveCart with SamCart, ThriveCart pages take less time to be created as the interface is better and the page design elements load faster.

Final Verdict

Both SamCart and ThriveCart have optimized and great templates to choose from and it is easy to create product pages via both the tools.

ThriveCart is just more user friendly and quicker than SamCart when it comes to product page building. Therefore, the winner when it comes to Page building is ThriveCart.

SamCart VS ThriveCart | Analytical features


Wouldn’t it be great if you could have 3 sales with the motive of selling one product? Your revenue generation can skyrocket with this process. This process is called order bumps.

You can give the recommended products on a product page that are highly relevant to the product your user is searching for.

With the upsell feature of SamCart, you can persuade a customer to purchase a higher version product he is looking for.

You can give a comparison of the product customer is looking for and some other high-end product with more price on the page.

If his priority features and has no issues spending money for it, this would help you increase your profit margins.

You can A/B test almost everything with SamCart. A/B testing will help you know your target audience even better. A/B testing also allows you to increase your conversion rates as well.

With the smart pixel tracking of SamCart, you can track your audience’s source, i.e. from where did they find your website, whether they came organically, by social media platform, or by the ad campaign you ran on Google or any other social media platform.

SamCart also helps you get information on your essential KPIs like total sales, total profit, cart abandonment, and many more with its analytics dashboard. It is easy to use and generate downloadable reports.

With the Add to order feature, you can sell products which have a monthly or yearly subscription plan as well.


With ThriveCart you get many KPIs information.

Checkout Views: Lets you know who was on your payment page and then abandoned the process, you can retarget them via email marketing or any other process which seems fit to you.

Thrivecart Google Anlytics

Refund Amount: Give you the exact amount you have refunded to your customers.

This KPI helps you know about the order cancellations, if there is some technical issue with the product or if the customer just disliked the product after using it for some days.

Orders: ThriveCart provides you with information on the total orders which you have encountered daily, monthly, or yearly. You could easily download it as a CSV (excel sheet) and analyze it accordingly.

Refund Rate: It gives you the ratio of refunds to the total number of orders. If this ratio is high, you need to have a look at your product quality as well as your target audience.

Apart from these major KPIs ThriveCart has more to offer.

Final Verdict

To have insights about your business is very important. Without timely and accurate insights, it is impossible to run business. SamCart and ThriveCart both have a great analytical tool.

The KPIs which ThriveCart provides data for are the same for SamCart as well, but SamCart goes a step further and provides you with smart pixel tracking which ThriveCart lacks in.

Therefore, the winner when it comes to Analytical features is SamCart.

SamCart VS ThriveCart | Affiliate Programs

Affiliate programs come into the picture when a business has money to hire people who could sell their product and earn a commission.

Samcart Affiliate Centre

You do not need a boat-load of money to start affiliate marketing for your product.

Whenever an affiliate sells a product from your website to customers via affiliate marketing techniques, they will have to be paid a certain percentage of the product price as commission.

SamCart and ThriveCart both help you set up an affiliate marketing funnel for your business in an effective way.

Thrivecart Affiliate

Let us have a look at the common features which both SamCart and ThriveCart provides us:

  • The first thing you need for starting affiliate marketing after setting your business is for affiliates to sign up with your business and start selling, for this you will require a form which an affiliate could fill and you can have them in your team. You can create a customized form with both these tools in similar ways.
  • You also have the feature of choosing the product you wanted to be promoted by a particular affiliate or group of affiliates. It could help you in achieving localization. You could give affiliates the products which have the highest where they reside so that they can promote your product in their native language.
  • You could fix a commission rate or a percentage rate an affiliate would get after a successful sale.
  • You get analytics of your affiliate program. This data has information like total sales, refunds, clicks on affiliate links, and much more.
  • You can also create different commission groups for different affiliates. It might depend on the product, units they sell, and their experience in some cases.

All these features are present in SamCart as well as ThriveCart, but ThriveCart goes a step ahead and provides more unique features along with these basic features. Let us have a look at these features:

  • You can pay your affiliates instantly, it means as soon as an affiliate makes a sale, you could immediately transfer him the commission via ThriveCart. This helps in easy management of the payment and also persuades more affiliates to join your affiliate program since the payment is instant.
  • Your affiliates could search for the transaction history and review their transaction whoever needed.
  • Your affiliates will have all the details of payment with them such as the account number, date and time of payment, the email address apart from this when they make a sale, they will also get the information of the customer email id, date and time as well as the method of payment. The former part of getting transaction information helps in creating a transparent payment process and building trust, the later helps affiliate to analyze their target audience and gives them insight for the same.
  • You can export all the customer-centric data and transaction history from the affiliate program dashboard to the excel sheet by just clicking on export as CSV. This helps you analyze your affiliate program performance.

Final Verdict

Both SamCart and ThriveCart have great affiliate program setup and analytical features, but ThriveCart has numerous features that SamCart lags. So, the clear winner when it comes to the affiliate program is ThriveCart.

SamCart VS ThriveCart | Integrations


  • Email integration platforms

SamCart Email Marketing

The major email platform which SamCart can be integrated with is Mailchimp. It is a marketing automation software beneficial especially if you are a small business that provides numerous services like creating an email campaign, digital ads, behavioral targeting, etc.

Other email integration platform for SamCart:

  1. MaroPost
  2. iContact
  3. GetResponse
  4. ConvertKit
  5. Constant Contact
  • Marketing Automation

The major platform which SamCart can be integrated into HubSpot.

Samcart Marketing Automation

HubSpot helps you capture potential leads, give insights on your lead’s activities on your website, help you analyze your sales, and give suggestions for improvement, help you turn visitors into leads as well.

Other marketing automation platform for SamCart:

  1. Klaviyo
  2. Ontraport
  3. Drip
  4. Active Campaign
  5. InfuionSoft
  • Membership

Membership integration provided by SamCart is with member-press.

Samcart Membership Integration

You can build a gorgeous WordPress membership website with the help of member-press.

With member press you can set content what you need to show to different audience groups, you can build your communities and take people in, create coupons for tempting offers, and much more.

 Another membership platform for SamCart:

  1. Thinkific
  2. WishList
  3. Optimizepress
  4. Member mouse 
  5. Kajabi
  • Page Builder

SamCart only provides integration with one tool for page building, WordPress. But it is more than enough to have only WordPress integration as you can do an infinite number of things with WordPress and its powerful and effective plugins.

  • Payment Providers

SamCart helps you integrate your checkout process with 4 payment providers. These are PayPal, Braintree (also a PayPal service), stripe, Authroze.Net.

  • Other 

SamCart provides other integration tools as well which are ShipStation, Intercom, Post Affiliate Pro, and the almighty integrations hub Zapier.


  • Email integrations

ThriveCart provides email integration with Active Campaigns

ThriveCart Email Integration

Active Campaigns help you build email templated and send them to your grouped target audience automatically. You can A/B test your email templates and content and find what works for you and what does not.

Other email integrations for ThriveCart are Mailchimp and Aweber.

  • Marketing Automation

ThriveCart provides marketing automation integration with Infusionsoft.

Infusionsoft helps you set your CRM automation for the website. It helps generate leads automatically through your captivating landing pages.

You can follow up with your customers and retarget them via Infusionsoft, it also helps you streamline and optimize your sales and marketing funnels.

Other marketing automation integration tools that integrate with ThriveCart are HubSpot, Ontraport, and Leadpages.

  • Membership

There is only one tool available for membership site building integration with ThriveCart and it is the member mouse. Like member-press, a member mouse helps you build a membership website. You can sell your product, protect your sensitive content, manage members, and maximize your revenue with member mice.

  • Page Builder

Just like SamCart, ThriveCart also provides page builder integration with WordPress only. And as mentioned it is more than enough if you have a WordPress integration as the platform has an infinite variety of plugins and themes

  • Payment provides

SamCart helps you integrate your checkout process with 2 payment providers. These are PayPal and stripe.

  • Other

Other integrations of ThriveCart include Kunaki, WishList, android, and autoresponders.

Final Verdict

Both SamCart and ThriveCart have many integrations to choose from. But SamCart has more and good integration tools when compared to ThriveCart.

SamCart also has integration with ZAutoapier which can take your website to a different level when used efficiently.

SamCart vs ThriveCart | Autoresponder

For those who are not aware of the term Autoresponder, it is a technique to send replies to e-mails automatically which appear in your account. The technique is majorly used for customer care services.

These e-mail replies could be simple or complex based on the tool and the problem you want to solve. Some popular autoresponder tools are Constant Contact, Mailchimp, ConvertKit, and Get Response.

Both these tools i.e. SamCart and ThriveCart allow you to integrate with autoresponders.

The difference lies in the number of autoresponders you can integrate with your account. In the case of SamCart, you cannot integrate more than one autoresponder.

Thrivecart Autoresponder

As soon as you try to do the same, you would possibly face issues in all the autoresponders functioning which would lead to poor or irrelevant e-mail replies to the customers.

Such is not the case with ThriveCart, it allows you to integrate several autoresponders and then to functions smoothly.

Final Verdict

All autoresponder tools have their benefits of usage, so you might require a different specific feature of multiple autoresponder tools.

So, you might need to integrate multiple autoresponders. So, the clear winner in this feature battle is ThriveCart.

One unique feature which ThriveCart provides and SamCart lack is the Tag application.

These tags can be applied automatically in your sales funnels or steps depending upon where your customer exited your website.

Let us look at some of the examples:

  • As soon as your customer buys a product, you can add them to any campaign to retarget for similar kinds of products later or link them to the autoresponder tool for customer care with the help of tags. You can of course  
  • When a user chooses a product, adds it to the cart, goes for checkout but does not complete the process for some reason, ThriveCart will automatically add a cart abandonment tag for that customer so that you can later retarget him showing ads or via email campaigns.
  • If there is some issue with the payment and it does not go through, ThriveCart will add a payment decline tag to the customer.
  • These tags are also eligible to affiliates when you think to start the affiliate program. ThriveCart helps you by adding tags to affiliates when they make a sale, the sale gets approves and the payment is done.

SamCart VS ThriveCart | Customer Care

Having a good tool to use is good, but it is even better if you have top-notch customer care service. Both SamCart and ThriveCart provide customer service for all their plan. 

SamCart has a toll-free number you can call on or email them at their official mail id and get customer support.

But many users have complained about delays in problem-solving and at the time bad customer service. It looks a bit unprofessional when compared to ThriveCart.

ThriveCart provides customer service via phone calls, emails, and ticket generation process. They have a dedicated team of technicians who just look into solving the problems with their current customers.

Final Verdict

We can conclude that SamCart’s customer care is satisfactory, while that of ThriveCart is commendable.

SamCart vs ThriveCart | Payment Sources

The mobile-friendliness of a website has become more important for Google for a reason. In the last few years, internet users tend to buy products and explore websites via cell phones.

Samcart Payment Provider

Having a payment option via cell phone apps have become curtail nowadays.

ThriveCart integrates with Google pay as well as Apple pay to make its customer life easier, people using Google pay or apple pay can just put their fingerprint for verification and make payments with their phones.

This feature is not available with SamCart. So, if you are using a phone and are willing to pay via phone, you will have to rely on the long procedure of adding the credit card number, CVV, year of expiration, name, and then plug the OTP in.

Final Verdict

Being mobile-friendly and customer friendly as well ThriveCart wins this feature battle when compared to SamCart which is customer-friendly, but lack the payment options integration.

SamCart vs ThriveCart | Pricing Plans


SamCart comes with a free trial of 14 days where you can test and get used to the dashboard.

Samcart Pricing

It has two billing options monthly and yearly with 3 plans.

  • Launch

This plan is priced at $49/month and $470/year. As the name suggests, if you are a newbie you can opt into this plan.

  • Grow

If you are a business looking to grow at a quick rate go for SamCart’s Grow pricing plan. It will cost you around $99/month and $950 when billed annually.

  • Scale

Want to take your business into the ninth cloud? Opt for a Scale pricing plan. It will cost you $199/month and $1910/year.

You can check the features you get with each plan on their official website.


Like SamCart, ThriveCart does not provide any free trial.

Thrivecart Pricing

ThriveCart is a new platform and has 2 pricing plans for now.

  • ThriveCart Standard plan

This plan with a one-time payment of $495. It will have all the basic and intermediate features which ThriveCart provides.

  • ThriveCart Pro Plan

This plan with a one-time payment of $690. It will have all the basic and intermediate and advanced features which ThriveCart provides.

SamCart vs ThriveCart | Pros & Cons



  • Easy and effective when used for building marketing and sales funnel.
  • Have numerous third-party integrations to choose from
  • A wide set of audiences and users as well, which shows the brand is trustworthy.
  • The number of page templates is more when compared to ThriveCart.


  • No integration with Google Pay and Apple pay, which sometimes leads to high cart abandonment.



  • Less priced and one-time payment, by this you get rid of the recurring charges.
  • Great customer service when compared to SamCart.
  • Affiliate Program features are more dominant and unique.
  • Supports integration with Apple pay and Google pay.


  • ThriveCart is a new platform, for now, it has great customer service as well as pricing, but no one knows how this tool will turn out in the coming years.

Quick Links

FAQs | Samcart vs Thrivecart

👉 Is there a free trial in Samcart vs Thrivecart?

With SamCart you get a free trial of 14 days so that you can use the tool and get used to it. With ThriveCart you, unfortunately, have no free trial, but 30-days money-back guarantee.

👉Who provides more integrations between Samcart vs Thrivecart?

SamCart provides more integrations when compared to ThriveCart. Zapier alone has 300+ integrating plugins which can be used and is integrated with SamCart but not with ThriveCart.

👉 What about customer service of Samcart and Thrivecart?

It is better in the case of ThriveCart, as it has a dedicated team of technicians who look into the matter, with SamCart people has had problems with late replies or bad customer services.

Conclusion: SamCart vs ThriveCart 2023 | Best Checkout Page Optimizer

Both of these tools are amazing when it comes to checkout process optimization. They give their users a great user-friendly experience and you can get used to these tools in just days.

But obviously, you cannot buy both these tools just because they are great. If asked to choose one, according to me ThriveCart would be a good option to go with.

It has superior and latest features of checkout optimization, the price is comparatively low, it is useful as well as customer-friendly with its Google and Apple pay integrations.

Though the tool is new and not many people have used it, the tool is great to get you started with your business or even help you if you are an established business.

SamCart is a software that can help you in promoting and taking payments for physical products, digital products, subscriptions, and services to your customer. But ThriveCart's features go way beyond just taking payments and that is why it is better than SamCart.

Aishwar Babber

Aishwar Babber is a passionate blogger and a digital marketer. He loves to talk and blog about the latest tech and gadgets, which motivates him to run GizmoBase. He is currently practicing his digital marketing, SEO, and SMO expertise as a full-time marketer on various projects. He is an active investor in AffiliateBay.

5 thoughts on “SamCart vs ThriveCart | Which is the Best Checkout Page Builder In 2023?”

  1. I bought ThriveCart for a one-time frame charge and I was doubtful from the start because of it being so reasonable contrasted with the other shopping basket alternatives out there. It has past surpassed my assumptions.

    I prefer Samcart over ThriveCart, it’s a more polished system. The visual editor and creating shopping carts made me more pleased with the results, and the administration area just seemed to flow better for me.

    I also preferred Samcart’ss affiliate system which had not only more functionality but allows affiliates to create their own unique bonuses. A feature that many third-party affiliate systems don’t even offer.

  2. SamCart is a good online shopping cart for bloggers and people who are selling digital products. If you are selling physical products, then it is not best suited for that purpose.

    SamCart is constantly improving its service and has made many improvements since its first launch. I have been using Samcart since the time it was launched. Their updates are commendable!

  3. SamCart is perfect, straightforward, and proficient. I adored having the ability to modify the checkout page with my logo, portrayal, pictures, and design.

    I can’t say enough about how helpful and understanding the Samcart team was when I had questions. They really helped me create and launch my product and they cared about my brand and product story. It really means the world to me.

  4. SamCart support is amazing. They were always available to help and I learned so many valuable tips and tricks.

    You get to set the product prices for any items you sell. The reporting tool is also very useful as it helps to tally up the items sold. My customers had no trouble during the purchase and checkout process. I highly recommend SamCart!

  5. The SamCart platform is easy to use and its templates are very helpful. What I really like about SamCart is their genuine interest in seeing us succeed.

    Their Customer team has spent much time answering my questions, offering wonderful feedback on best practices of using their service to make more sales in an efficient way. Also, I feel they have gone the extra mile to make sure we are successful. I like the idea they do not take a commission of our sales.


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