Ontraport vs ClickFunnels 2023: Which Sales Funnel Builder Is The Best & Why?

Are you confused between ClickFunnels and Ontraport? Struggling to know which one to choose and why?

If yes, read this full article and find your ideal one easily.

Let’s start!!

Recently, I faced a challenge: How could I increase lead and sales generation while maximizing the return on my marketing investments?

Like many business owners, I sought the best tools to simplify managing my campaigns. After looking into dozens of choices, I eventually tested Ontraport and Clickfunnels, but what were their differences?

In this article, I’ll compare Ontraport and Clickfunnels side by side so you can choose which is ideal for your company’s needs.

Ontraport vs ClickFunnels: Overview👉

By offering a comprehensive comparison of Ontraport vs. ClickFunnels, I can assist you in making your decision. So, let’s get started.

What is Ontraport?

Ontraport is a well-liked platform for managing Internet enterprises’ sales, marketing, content, and information.

The system uses well-optimized lead-gathering technologies to manage all essential business areas, such as sales, marketing, and finance.

Ontraport is the ideal platform for marketers and salespeople searching for a funneling solution to assist them in improving their sales and marketing conversion rates.

What are ClickFunnels?

Clickfunnels is designed to help you develop visually appealing and functional sales funnels that convert visitors into potential clients for your products and services.

If you only want to focus on selling your products and services and don’t want to automate all of your business’s procedures, Clickfunnels is the finest platform for you.

Features of Ontraport vs Clickfunnels

1. Membership Sites🙋‍♀️

Have you ever considered creating a passive income stream? If you answered yes, you will need a membership website.

Ontraport allows you to design and administer a membership site without needing third-party integrations. Ontraport has membership site templates to assist you in creating one.

Your requirements will govern how the templates are customized. Simply construct your membership pages using the page builder. Your membership subscribers get access to a login page that includes a password reset feature.

Not only can you customize membership levels, but you can also customize access to each membership page. This is dependent on the contact information you have in Ontraport’s CRM.

Additionally, you may drip-feed information to your membership subscribers.

However, the most prominent feature of Ontraport’s membership site is its automated administration. Forget about the rush of member onboarding and the daunting admin chores. Management is automated smoothly.

Additionally, Ontraport includes the PilotPress WordPress plugin, which allows you to turn your current WordPress site into a membership site. This will assist you with managing your Ontraport members and automation and the membership material on your WordPress site.

Your audience will be steered through your membership funnel until they complete a transaction. They may then log in to get their membership advantages.

Ontraport is the winner. They provide more robust membership site administration tools than ClickFunnels. It is very comparable to the maintenance of Infusionsoft membership sites.

2. eCommerce😎

Their e-commerce skill astounded me. I knew they had a robust CRM platform, but I verified it.

If there is one thing they’ve simplified, it’s creating shoppable email series. I enjoy how easily you can include your product listings in processes and turn them into mini-stores.

In this manner, you can quickly sell either digital or physical things. Additionally, you may establish payment forms for your items, such as payment plans or subscriptions.

The only shortcoming is the absence of a payment gateway. However, you may secure transactions by connecting your orders to a payment gateway (Stripe or Paypal).

If you’re seeking no-hassle upsells, Ontraport has you covered. Additionally, one may build customized promo codes for consumers and send them by email or SMS.

You may register as a Partner if you operate affiliate programs. You can manage your affiliates more effectively this way since they can log in and access their links and promotional content.

Their eCommerce platform is a strong competitor to Drip and ActiveCampaign eCommerce. Additionally, they interface directly with popular eCommerce third-party platforms such as Shopify, BigCommerce, and WooCommerce, among others.

However, they have not yet reached the eCommerce prowess of Klaviyo. Now, let’s have a look at ClickFunnels.

First, you may use ClickFunnels to construct a shopping cart and a storefront. You can build almost any form of the checkout page. To be fair, Ontraport also does this.

Additionally, they assist you in developing highly converting sophisticated sales funnels equipped with a shopping cart option. It can be connected directly with Shopify if your Shopify business sells products (digital or physical).

Unfortunately, they lack promo code marketing, which is a disappointment. However, like Ontraport, you may construct a secure payment gateway, including PayPal, 2checkout, or Stripe.

Ontraport supports abandoned cart and payment card reject customer follow-ups, while ClickFunnels does not.

ClickFunnels is the winner. They possess the magic of converting ice-cold traffic into devoted consumers. Their sales channels are mainly responsible for their meteoric rise to fame.

No other platform bears the same responsibility for your customer’s purchase as ClickFunnels does.

3. High-Converting Sales Funnels:

Sales funnels are an essential part of any digital marketing strategy. They allow businesses to connect with potential customers, capture leads, establish relationships, and generate more sales. High-converting sales funnels are even more critical as they help ensure a better return on investment (ROI).

Ontraport is known for its automation capabilities, making it ideal for those who want to streamline their marketing efforts. It offers many features, including lead capture, email campaigns, and auto-responders.

Ontraport also has a drag-and-drop interface that makes it extremely easy to use. However, the cost may be prohibitive for some businesses.

Clickfunnels is another popular choice for creating sales funnels. The platform is designed to make building sales funnels fast and easy. It features templates, email campaigns, A/B testing tools, and more.

Clickfunnels is also relatively affordable compared to some other solutions. The downside is that it can be complicated for those with limited technical knowledge.

4. Interface:

Ontraport features an interface with tabs across the top of the window, which lets you access different platform areas such as campaigns, contacts, forms, email marketing, automation rules, and more.

The navigation is intuitive and straightforward, so finding what you’re looking for is easy. ClickFunnels also has an intuitive interface that is easy to navigate. The platform consists of a central dashboard with options for creating funnels, tracking stats, and setting up automation rules.

It also includes tabs along the top for managing contacts, setting up payment processing systems, and more.

Ontraport and ClickFunnels offer users an intuitive and easy-to-navigate interface, so it’s up to them to decide which works best for their needs. Ultimately, both platforms provide users the tools to create effective campaigns and funnels.

5. Email marketing

Email marketing is an effective and cost-efficient way to reach potential customers and increase sales. While Ontraport and ClickFunnels offer comprehensive email marketing solutions, their approach has some critical differences.

Ontraport is a marketing automation platform that offers easy-to-use email campaigns. It provides plenty of options for customizing campaign messages, including creating segmented lists based on customer behavior.

In addition, Ontraportport’s automated triggers allow you to send emails in response to specific customer actions or events. This can help customers receive timely and relevant information in their inboxes.

On the other hand, ClickFunnels focuses primarily on creating sales funnels. It has a comprehensive list of templates and tools for building funnels and several email marketing capabilities.

ClickFunnels’ email campaigns are much more streamlined than Ontraport’s, making them easier to set up and manage. However, they don’t provide the same customization or automation capabilities as Ontraport’s campaigns.

Depending on your specific needs, either platform could be a great choice. If you’re looking for more flexibility in terms of customization and automation options, then Ontraport is the better option.

On the other hand, if you’re looking for an easier way to build out sales funnels, then ClickFunnels is the way to go. Ultimately, deciding which platform is best for your business is up to you.

6. A/B Testing

I’ve been using Ontraport and ClickFunnels for a while now, and I have to say that the A/B testing features they offer are quite different. Both provide excellent options, but it depends on what you need to get from your tests.

With Ontraport, you can add multiple variants within an A/B test to better understand how each variant performs. ClickFunnels, on the other hand, only allows for one variant within an A/B test but does give you more granular control over when and where to show different variants.

Ultimately, it’s up to you to decide which platform is best suited for your needs when it comes to testing.

Both platforms have strengths and weaknesses in A/B testing, so take your time and think through what you need. That way, you can decide which platform will help you get the most out of your tests.

7. Integrations

I’m impressed with Ontraport’s range of integrations because they cover all the bases. From marketing and business operations to accounting tracking & reporting, they have everything I need and more!

This means I can easily create a comprehensive automation system without worrying about compatibility issues or missing data points.

ClickFunnels also has some solid integrations, although they don’t quite match up to the range offered by Ontraport. However, their integrations are still more than enough for a successful automation system.

ClickFunnels also includes powerful features such as split testing and funnel building, making it easy to create complex marketing systems quickly.

8. Customer Support

Ontraport offers customer service by phone, email, and live chat. Their customer care staff has a satisfaction percentage of 97 percent.

Their customer service team is based in a single location, which may result in a delayed response depending on your time zone.

Their Facebook network is very responsive and engaged. This is where you may communicate with and ask questions of other Ontraport users. They provide a free education portal to paying subscribers.

Ontraport offers training for certified Ontraport consultants. These authorized consultants may assist other users inefficiently using Ontraport.

However, they provide priority help to purchasers of the Platinum package. They provide a robust knowledge base and assistance tools if you get stuck.

Additionally, since they have an extensive partner network, you’ll be able to discover a plethora of tutorials online demonstrating how to use ClickFunnels to expand your company.

The good news is that ClickFunnels’ Facebook group/community is highly active. It also features many seasoned sales funnel builders and company owners.

Additionally, you may submit your questions in the group and get many valuable replies.

However, in recent history, ClickFunnels’ Facebook group has been recorded banning users who protest and excessively regulating the whole experience. That isn’t very pleasant.

Ontraport is the winner. They provide a variety of help options and are responsive. They are not on par with Aweber regarding customer assistance but score well.

9. Reporting

If you’re searching for comprehensive analytics, I assure you that Ontraport is the way to go.

It gives you basic campaign statistics like bounce rate, message openings, click-through rates, and opt-outs. They then become immersive. Performance Mode reporting is enabled.

This is a mechanism that enables you to monitor the performance of your campaigns in real time. It displays real-time consumer engagement with your emails, website, forms, landing pages, and heat maps for each campaign.

My only criticism is that you must have a Pro account to get ROI and UTM filter statistics. Additionally, ClickFunnels has not been forgotten. They provide standard reporting metrics as well as sophisticated analytics.

They provide information on who has opened, clicked, or made a purchase. And even the amount of money they spent. It gives a clear picture of your return on investment.

This is a dead heat. They both give thorough information on the success of your email campaigns and sales pages.

10. Funnel Builder:

Regarding funnel builders, two big names in the field are Ontraport and ClickFunnels.

Ontraport is renowned for its versatility, offering CRM, email marketing, and landing pages in one package. It’s excellent for businesses that require a comprehensive marketing and sales solution.

On the other hand, ClickFunnels is laser-focused on funnel building. It’s intuitive, easy to use, and has features designed to optimize conversions.

While ClickFunnels excels in simplicity and funnel-specific features, Ontraport shines in its multi-functional capabilities and flexibility. The choice between the two will largely depend on your business’s needs and priorities.

11. Forms & Landing Pages

Ontraport has a native landing page builder. It is a drag-and-drop builder that allows you to employ blocks and components such as photographs, text, countdown clocks, and GIFs to create an eye-catching website. Numerous page templates are provided to get you started.

You may modify these page templates to meet your requirements. Additionally, one may custom code the HTML and CSS for the page’s blocks.

Additionally, since Ontraport is a CRM, first and foremost, you may utilize it to customize how a landing page is presented to your clients.

For example, using customized promo codes or addressing the contact by their first and last names in the email text. This kind of hyper-personalization is uncommon in today’s marketing techniques.

You may design forms from scratch or utilize pre-made templates. Pop-up and exit intent forms are created in the same way that landing pages are. And you have complete control over how and when they display on a page.

These are all features that ClickFunnels does not have. With its drag-and-drop builder, ClickFunnels focuses more on creating sales funnel pages. Thus, let us discuss sales funnels.

They use a drag-and-drop page designer that makes creating sales funnels from scratch in less than ten minutes. They provide a large selection of prebuilt sales funnel layouts.

From lead generation to sales websites for items or services and membership sites. However, what puts ClickFunnels on the map are their prebuilt features and widgets.

If you want to customize a sales page, here is the place to go. They include widgets such as SMS Signups, Countdown Timers, Pricing Tables, Facebook Comments, and Progress Bars.

They provide you with all the materials necessary to increase the amount of money in your pocket. The sales page builder offered by ClickFunnels is unparalleled in the industry.

ClickFunnels refers to forms as input components. Please do not shoot me; I was also perplexed. I believe they are primarily meant to acquire data about your funnel visitors.

As such, you’ll include them in your website or sales funnel as an element (input element). You do not have prebuilt templates, but you may add whatever fields you want to your form for data collecting.

If you want fantastic pop-up or exit intent forms, a third-party application such as Paperform will suffice.

Ontraport vs ClickFunnels: Pricing Comparison💰

Ontraport Pricing

Ontraport offers four price options: Basic, Plus, Pro, and Enterprise.

• Basic: $24/mo
• Plus: $87/mo
• Pro: $124/mo
• Enterprise: $249/mo

The $24/month Basic plan allows one user, up to 1,000 contact entries, and unlimited email sending.

The Plus subscription is $87/month and includes eCommerce tools, unrestricted email sending to a list of 2,500 contacts, and access for two users.

The next tier is the $124/month Pro plan, which increases the maximum number of contacts to 10,000. Unlimited email sending and three-user access is allowed. If you want to maximize your email open and clickthrough rates, you may schedule a consultation call as part of this package.

Enterprise’s highest tier is the most expensive at $249 per month. The 200,000 monthly email limit is in addition to the 20,000 contact limit that this plan offers. With a dedicated account manager and email support, your business can easily accommodate up to five users at once.

Clickfunnels Pricing

• Basic: $127/mo
• Pro: $157/mo
• Funnel Hacker: $208

You can similarly opt for Funnel and Medium-sized Businesses.

The $127 monthly fee for ClickFunnels unlocks a 100-page funnel builder and permits 20 funnels. With this Clickfunnels price level, you can only have one user. Up to three domains and three payment processors may be linked.

You must connect your email autoresponder to follow up with leads since they are not included in this package.

The $157/month ClickFunnels Platinum plan’s limitless funnel and page creation is well worth the price. In addition to these features, your account may have a maximum of three users, nine payment processors, and nine websites. Included in this package are limitless follow-up sequences.

Customer Reviews & Social Media Of Ontraport🤔

Ontraport is a popular marketing automation platform that many businesses use to manage their digital marketing campaigns.

However, like any other software tool, Ontraport has its pros and cons, which can be hard to determine without trying.

This is where customer reviews can be beneficial. By reading the experiences of others who have used the tool, you can better understand whether it fits your business well.

Here are some of the top customer reviews of Ontraport:

1. “Ontraport is a great all-in-one marketing automation tool that can do almost everything.”

2. “The support from Ontraport is amazing – they are always quick to help and resolve any issue I have.”

3. “Overall, I’ve been pleased with Ontraport and would recommend it to others.”

Customer Review Of ClickFunnels👉

Customer reviews of ClickFunnels are overwhelmingly positive.

Customers love the ease of use, the ability to create pages without coding and the wide range of templates and integrations available.

Many customers have found great success using ClickFunnels to create their online businesses and report that it has helped them save time and money.

One customer said, “ClickFunnels is the best thing since sliced bread. It has made my online business easier to create and manage.”

Another customer said, “I have tried many different landing page builders, but ClickFunnels is by far the best. It is easy to use and has many features perfect for any business.”

FAQs on Ontraport vs ClickFunnels:

What business types is Ontraport suitable for?

Ontraport is an excellent match for customer service representatives, bloggers, coaches, and other businesses. You may always read some of their customer testimonials for further insight into Ontraport’s service.

How much does Ontraport cost?

They are reasonably priced at $297 a month, include no setup costs, and provide two hours of complimentary onboarding calls. You get full access to the platform’s capabilities, including storing and sending up to 25,000 contacts and 100,000 emails. While some competitors may offer cheaper starting costs, Ontraport will almost certainly cost you five to ten times as much for the same number of connections and features. They’re scalable, which means they’ll expand with your business, eliminating the need to switch systems later.

Is Ontraport suitable for eCommerce businesses?

Ontraport’s exceptional eCommerce features include automated credit card payment collection, upsells, cross-sells, cart abandonment, and credit card expiry notification automation. Custom objects are available only in enterprise systems such as SalesForce, Marketo, and Eloqua. Custom objects may be used to link various databases together. Unique to your business.

Is Ontraport easy to understand?

Getting utterly familiar with Ontraport’s functions may take weeks or months. While their platform has a high learning curve, marketing automation software also does. While the influence Ontraport may have on a business’s development almost likely merits the high learning curve, I feel Ontraport should simplify the program in numerous areas.

Does ClickFunnels offer email list building?

You may use ClickFunnels to create a marketing campaign that offers your site’s visitors a free time management training kit. This enables you to develop a vast email list from which you may generate exceptional leads for your corporation.

Can I host and create and host courses with ClickFunnels?

ClickFunnels is a marketing funnel tool anybody, including online tuition, may use. You should consider utilizing ClickFunnels as a marketing tool if you offer online courses. A Membership Area inside the system enables online educators to create their courses. The process of creating the members’ area is straightforward and should take no more than a few minutes.

How is the overall performance of ClickFunnels?

Their overall performance is variable, ranging from acceptable to exceptional. From time to time, ClickFunnels may suffer outages or other difficulties. You can do nothing except wait, even if it is not shared. You might lose significant money if you spend a lot on advertising or sending traffic to your funnels. A ClickFunnels problem causes your pages to be unavailable for even a few hours. Additionally, it’s difficult to determine if your sites are running correctly unless you monitor them often or wait for dissatisfied customers to complain. Apart from uptime, I’m encountering a few difficulties while duplicating pages through the HTML publishing tool.

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Conclusion: Ontraport vs ClickFunnels 2023

After using both Ontraport and ClickFunnels, I can confidently say that I have a deeper understanding of these excellent marketing automation tools.

As a business owner looking to centralize my marketing strategies, I’ve discovered that each platform has advantages.

The fact that Ontraport handles everything from customer relationship management to email marketing to membership sites is impressive.

The platform’s ability to house all these features in one location facilitated my job and reduced my workload. In addition, I created complex automation sequences that met my unique business requirements with the help of Ontraport’s graphic campaign builder.

Some businesses will benefit significantly from using either Ontraport or Clickfunnels. They may not be the perfect solution, but they may help you modify your business’s needs. You should evaluate your needs first before making a final decision.